SOUL - Spirit Of Ultimate Lifestyle 2.38

For the truly great experiences there are no shortcuts.
At the very heart of SOUL lie the personal impressions
and shared experiences gained over decades of travelling.
The combined results sprung from years of roaming the
world, both my own and my staff’s at SOUL. We decided
to bring the magic of them together into a collection of
furniture styles that would remind us of the journeys we
made and the places we love so much.
The journey may be the reward but you have to start from
somewhere, and home is where we set out on our travels
and return with our experiences. It is here we gather
strength and find peace, enjoy the day and dream of
tomorrow. It is this feeling that SOUL wishes to convey.
Home is where the heart is – and the SOUL.
- Benny Nilsson, Founder