The Canadian Vaping Association 1.38

The Canadian Vaping Association is a national, not-for-profit organization responsible for the management of government and media relations on behalf of the electronic cigarette industry.

The mission of the Canadian Vaping Association is to provide a unified voice, in achieving fair and equitable regulation, for the benefits of our members, both consumers and vendors and to promote a safer alternative to smoking.

CVA’s primary goal is to ensure that government regulation is reasonable and practical, through the strategy of professional proactive communication and education supplied bilingually to health officers, media and elected officials.

Much of the media coverage has focused on the potential downsides and risks of these products. We need to respond to these unfounded fears and communicate the facts and science regarding e-cigarettes.

We seek reasonable regulation that promotes the vaping industry as a viable, safer alternative to tobacco.


Background and Principals:

CVA believes that Canadian health officials have valid concerns for public safety with the current unregulated environment of the electronic cigarette industry.

CVA believes that appropriate regulation is both inevitable and necessary.

E-liquid is not tobacco. If properly regulated, e-liquid is an entirely new consumable product category which requires a new approach to its regulation.

E-cigarettes are not smoking cessation devices, they are a reduced risk alternative to smoking and considered a tobacco harm reduction method.

E-cigarettes offer a powerful alternative to smoking, something that should excite anyone truly interested in public health.

E-cigarettes are not proven to be 100% safe, but are exponentially safer than tobacco cigarettes.

E-cigarette sales and the number of vapers are growing rapidly and are positively changing lives every day. As such, it becomes a necessity that the consumables are produced within reasonable standards and regulations that ensure the safety of the consumer.