The AMO Ambassadors Programme is based on five core universal cultural values. These values are:
Relationships:
"Ehara taku toa i te toa takitahi, engari he toa takitini".
My prowess is not single-handed, rather it represents the efforts of many.
Responsibility:
"Ko te amorangi ki mua, ko te hapai o ki muri".
The leader goes ahead while the supporters follow.
Reciprocity:
Pari mai ai a tai timu atu".
The tide that goes out will always return.
Redistribution:
"Nāu te rourou, nāku te rourou, ka ora te iwi".
With your food basket and my food basket, the people will be satisfied.
Respect:
"Aroha ki te tangata".
Show love to all people.