Pochampally handloom products are well known in India as well as in the export market. The exquisite artistic values and traditions involved have been the main reasons for the unwavering demand for Pochampally handloom products. The design is generated from the process of Ikat, which is a process of tie-and-dye to give different shades to the yarn before feeding into the next process of weaving. Ikat is the first Indian Textile process to obtain Intellectual Property Rights Protection under Geographical Indications Act