Haystack International 3.35

Haystack International is a major international player in science-based sensory and market research.

Innovative methods and pioneering techniques to dive deeper into products, sensory, shopper, branding and immersion. Haystack turns products and brands into stellar experiences.

With reality-driven and science-based sensory & marketing research, we reveal what customers really want. We turn insights into tangible recommendations to help you create superior products and brands, and unique shopping experiences.

Haystack is the sum of two companies, previously known as Rogil Research and Keystone Network. And even though we’re not terribly keen on clichés, the sum really is greater than the whole of its parts. We’re perfectly complementary. We’re marching on the same tune. And together we can do even more for our customers.